
Using Behavioral Psychology to Encourage Healthy Habits
Clip: Episode 4 | 4m 14sVideo has Closed Captions
Behavioral scientists hired by advertising agencies use psychology to influence habits.
Advertising agencies employ behavioral scientists to use psychology to persuade people to make healthy lifestyle choices. They've discovered key insights into how the human mind works when faced with a call to action. Behavioral scientists used a universal human trait — fear of shame or social rejection — to encourage workers at a food factory to improve their hand washing habits.
Problems with Closed Captions? Closed Captioning Feedback
Problems with Closed Captions? Closed Captioning Feedback

Using Behavioral Psychology to Encourage Healthy Habits
Clip: Episode 4 | 4m 14sVideo has Closed Captions
Advertising agencies employ behavioral scientists to use psychology to persuade people to make healthy lifestyle choices. They've discovered key insights into how the human mind works when faced with a call to action. Behavioral scientists used a universal human trait — fear of shame or social rejection — to encourage workers at a food factory to improve their hand washing habits.
Problems with Closed Captions? Closed Captioning Feedback
How to Watch Extra Life: A Short History of Living Longer
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Florence Nightingale Used Creativity to Alter Hygiene Habits
Video has Closed Captions
Florence Nightingale used data and creativity to alter the course of human health. (4m 15s)
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